attract 10 thousand visitors
Sales of the productive families participating in the third national forum and exhibition that concluded its activities yesterday exceeded more than 5 million riyals, and the activities that took place over three days in Jeddah attracted more than 10 thousand visitors, and witnessed a great interaction on the last day for more than 600 women and girls who participated in 7 workshops A work that concluded the forum in its current year, in the presence of 22 experts and specialists who presented their juices to support emerging home projects and establish the economic concept of productive families activities and make them one of the pillars of the national economy.
Faisal Bataweel, Project Manager (We are all Producers) and Director of Social Responsibility Programs at the Jeddah Chamber, said that attendance and interaction with the Third National Forum reflected the keenness of productive families to enrich their capabilities and develop them in line with the requirements and needs of the market, as sales of productive families during the current year achieved a noticeable increase from that in The past years, after exceeding the barrier of five million riyals, and workshops that took place over two days witnessed a large presence of beneficiaries and targets, as they dealt with best practices of production, marketing and quality control, in addition to specialized financial courses aimed at attracting many human resources at the level of the region and the country, as well The courses covered best production, marketing and quality control practices.
"The organizers of (We are All Producers) project wanted to extinguish a special character on the third National Forum for Productive Families 2014 by converting part of its activities into a workshop for productive families under the slogan (by training and partnership we get to competitiveness and markets) and work activity from home, to be a meeting place for stakeholders and those interested At work, so that attendees can learn and participate in opinion through introductory courses for practitioners and beginners in the fashion and jewelry sector, and decorate occasion supplies and the food industry. "
He revealed that the workshops held pave the way for extended training courses that will be allocated to productive families as well as to attract a large group of girls in order to be able to engage in the labor market from home, indicating that the training courses will be short, medium and long-term dealing with quality, the food sector, textile production, clothing, fashion designs and courses in Batroun worked, expecting the number of beneficiaries to be approximately 40 families per month, between food, textiles, and more.
The training and development expert, Dr. Imad Jawhar, pointed to the increasing importance of marketing on the local and international level, as it represents one of the factors of development and progress at the business level and the level of the national and international economy, adding, "A follower of the international competition movement finds that the secret of the success of Japanese and German companies is the adoption of advanced marketing systems that enabled them to reach To what it is now from the productive and export capabilities that have conquered the whole world with its products and in light of global changes, most international industrial and service institutions deal in the performance of their business with dynamic environmental conditions and rapid change of current trends and adopt many directions regarding their business areas, and among the most important of these global transformations that Businesses today are facing pressure to change and develop.
For her part, Dr. Jamila Mohamed Hashemi, an assistant professor at King Abdulaziz University, talked about the quality in the food sector, reviewing a number of living examples in this regard, and she recommended the importance of applying environmental and health requirements.
