cancer awareness campaign
Her Royal Highness Princess Haifa Al-Faisal, Chairman of the Zahra Breast Cancer Association, stressed the importance of awareness campaigns on breast cancer, and the need for campaigns to spread to all regions of the Kingdom, especially remote areas, pointing to the need for concerted efforts to address the problem of the disease that has become threatening all societies. This came during the launch yesterday of the activities of the National Campaign for Breast Cancer Awareness and the campaign website, which is organized by Jeddah Health, represented by King Abdulaziz Hospital, Oncology Center and King Fahd General Hospital under the slogan "Together Against Breast Cancer", at the Park Hyatt Hotel in Jeddah. The head of the central coordination unit for the early detection of breast cancer program and the consultant and head of the radiology department at King Abdulaziz Hospital in Jeddah, Dr. Iman Baroum, explained in her speech that breast cancer is the most common type of cancer in women and represents 25 percent of cancer cases in women, and in our region, the majority of Cases (about 64 percent) occur under the age of fifty, and it is diagnosed in advanced stages as 40 percent of cases upon diagnosis are localized, and according to studies, in the next fifteen years the incidence of breast cancer will increase by about 350 percent. She emphasized that all these facts motivated and necessitated the application of a comprehensive survey program aimed at early diagnosis of breast cancer, because the successful treatment and improvement of the survival rate depend heavily on early diagnosis, awareness of breast cancer and encouragement of early detection. As for the supervisor of the campaign, Dr. Mona Basleem, in her speech, she said that the campaign aims to early detection of breast cancer and awareness of risk factors, as an itinerary has been set for the transmission of the tests in three stages for a period of three months, during which a mammogram is conducted for Saudi women from 40-69 years old from different regions of Jeddah governorate pointing out that the campaign activities are distributing brochures and brochures for the campaign in health centers, women’s gatherings and large marketing centers, and broadcasting awareness messages about breast cancer and calling for a mobile mammogram.
